🧪  Product experimentation for iOS & android apps

Turn downloads into revenue in 5 min — no ad spend

Helping mobile app founders fix leaky onboarding, uncovincing paywalls & comically frustrating UX
Roast my app GraphRoast my app graph
Roast My App Checkout

You have less than 1 minute to 
impress & retain your users.

Convincing your users to open their wallet is difficult enough. Let alone the short window — before they leave disappointed.
That being said, here are...

🔪 

5 proven ways to 

kill your net revenue...

Burn money on paid marketing — without optimizing your bottom-of-the-funnel
Show paywalls aggressively — before users feel your  ‘AHA moment’
Rely on guesswork — instead of data-driven design decisions
Force your users to sit through a lifeless onboarding journey
& fail to make users come back to your app, day in, day out

💡
But it doesn’t

have to be this way...

2 ways I help mobile app founders
🪛
The in-app funnel fix OS
Profitably scale with PLG practices
1-month no commitment program
Pause, cancel & restart anytime
🧪
Onboarding experimentation
Fix your onboarding funnel — build peak intent to turn downloads into revenue.
💴
Paywall A/B testing
Boost subscription conversions— find out your best performing paywall variants.
🧲
Core UX optimization
Reduce friction points in key user flows — say goodbye to frustrated rage taps.
📊
Analytics deep dives
Understand how users behave — diagnose with session replay & analytics tool
⚔️
Hands-on UI/UX work
Get visual concept for key screens on Figma for immediate implementation
🧠
Behavioral UX design
Apply psychological triggers to drive engagement, retention & viral growth
🔥
The app roast OS
Quick one-off actionable feedback
3 to 10 days avg. turnaround time
100% money-back guarantee
🎥
45-min+ loom video audit
Get actionable recommendations to fix your subscription revenue leakages
🏇
5+ competitor app teardowns
‘Steal like an artist’ from your top 
5-10 competitors to drive hyper growth
🧪
Needle-moving A/B tests
Get a DIY workbook/google sheet of my hypotheses to test and see what sticks.
💯
ICE scorecard
Prioritize experiments - from biggest needle-movers to lowest impact ones.
💎
Copywriting tips
Borrow your user’s voices from reviews to show that your app is a real deal.
🕶️
Swipe file lifetime access
Get our $199/year "Wallet-opening onboarding playbook" for $0.00
We make mobile app founders say
great things about us [no gunpoint involved] 🫡

Don’t take our word for it

Muhammad really put the work into this collaboration & it felt like he was part of the team, which is not common when you work with contractors and when you outsource some work.

We are very happy to keep working with Muhammad on many other challenges of our app.

I would recommend him to any founder who is trying to reach profitability for a subscription app.

He knows every trick and nudge but is also careful to respect the audience too, and build great designs.
Mr Arthur: Smart Screen Time
Gregoire Thomas, Founder
“Oh my goodness  — this is EPIC!!! 
We love the videos. 

They are so valuable. We are in the process of trying to implement your feedback. Thank you so much!
“Loved the app roast by Muhammad!
The visual presentation and communication were really on point.
Muhammad helped me identify lots of growth potentials and high-impact a/b testing ideas, which I could not think of before.
I recommend this to any fellow indie dev, who is blowing money on app marketing -  without creating a habit-forming/sticky product first.
Deep: Focus Timer
Sander Eichinger, Founder
Muhammad provided remarkable work, well beyond our expectations.  

He showed incredible professionalism & creativity. I’m already looking forward to working with him on future projects. Go for it with your eyes closed
Swipe Camera Roll Cleaner
Lucas Ortis, App Owner
Rahat understands how to strike a 
good balance between aesthetics and functionality. I needed to add and improve existing features of my app. 

He was a true professional who cared about the quality of work that he produced. I enjoyed working with 
Rahat and would definitely recommend hiring him on your app projects!
"Rahat is an exceptional individual to work with. His brilliant mind & humble nature make collaboration a joy!


"Working with him has been a privilege. 
His contributions have been instrumental in our project's success."
"Really helpful video roast with far more detail and suggestions than what i expected.
It's given us lots of actionable points that we can work on and I'll look forward to working with roastmyapp.co again in the future."
Breedera - Dog Breeder
Michael White, CEO
“Rahat’s strategic insights and conversion optimization tactics resulted in a massive revenue boost for my app portfolio.
The ROI on his services is off the charts!’’
“I started the A/B test and already deployed the winning version  —  the paywall with pricing  shown above the fold is getting more trial activations.
Aido: AI Chatbot Assistant
Bechir Arfaoui, Owner
After your feedback, I 100% focused on adding more questions in onboarding and making the design little
 conversion-focused.
I just released it yesterday and am closely monitoring the progress.
Routinery & Behavior Tracker
Evrim Demir, Founder
Muhammad is very experienced in app auditing.
He has a catchy eye for missed opportunities in the screen structure and visual hierarchy.
His sound knowledge in behavioural psychology  and  UX design increased our conversion rates, user retention and most importantly — the number of 
paying users.
Thank you so much and looking forward for long-term cooperation.
Appreciate the attention to detail in all things, from the colour and copy, to the accessibility considerations, and the block-y aesthetic in the price offering buttons.
I also admire your honesty & commitment to data driven decisions
— for sure.
I don’t know which flow will perform best  — but I will say I think your designs are outstanding and well thought out, and I love having a few very high quality options to try out
What you see is What you get
Roast My App Design
Roast My App Design
Roast My App Design
Roast My App Design
Roast My App Design
Roast My App Design
Climate-friendly recipe cooking app
Roast My App Design
Roast My App Design
Climate-friendly recipe cooking app
Roast My App Design
Roast My App Design

🧨

Wall of app roasts

Watch me point out low-hanging fruit problems, and provide actionable insights to fix them.
“Identified a lot of growth potentials which I couldn’t think of before!”
“I started the A/B test and already deployed the winning version”
“Discovered many missed opportunities in my app designs”

💵

Get 100% 

Money-Back!

No increase in conversions after 90 days?
I’ll refund you - no questions asked.
 ↓↓↓
👀  Disclaimer: Not everything I say will be a hit.
What worked for other apps, might not work for yours.
If that’s the case, I’ll send back your hard-earned money.
Probably the most risk-free investment you’ll ever make right now!
Get Roasted Today
*** Applies for App Roasts only
Rahat

Hello — I’m Muhammad

💰 I help mobile app founders increase revenue — without increasing acquisition.
📱  I write about mobile onboarding & paywalls on LinkedIn
✌️ Connect with me to see my posts on your feed.
Screen roasting by rahat
Screen roasting by rahat
Screen roasting by rahat
Screen roasting by rahat
Roast my app - roasting
Roast my app - roasting

FAQs

📧  Email rahat@roastmyapp.co
if your question wasn’t answered below
🪛  What goes behind the scenes of 10-step 'In-app Funnel Fix' OS?
🔥  What can I expect when I submit my app for a roast?
🛠️  Which tools will you use during our engagement?
🚫 Which app categories do you not work in?
This is how I avoid

getting on SALES call 😅