Step 1 → 🤝 We join forces with your mobile app team. Sign NDA & communicate asynchronously with loom.
Step 2 → 🔍 Do our due diligence [Competitor analysis, user research, watching session replays, digging up analytics insights]
Step 3 → 📌 Pinpoint your app's major problems & bottlenecks in user onboarding, paywalls, key user journeys, core loop, pricing & subscription retention.
Step 4 → 💡 Ideate test hypotheses as a team & maintain an in-app experimentation backlog.
Step 5 → ✏️ Create high-fidelity wireframes for the high-impact [& reasonably low effort] experiments.
Step 6 → 📱 Collaborate with your in-house UI/UX designers & digital illustrators. Translate our wireframes into production-ready UI designs. [Don't have one? We can bring our own]
Step 7 → ⬆️ Rollout UI/UX design changes with feature flag [50-50 split]
Step 8 → 📏 Measure conversions for 10,000 to 30,000+ sample size for each variant.
Check an A/B test calculator here →
Step 9 → 🧪 Analyze & draw conclusion from our test results.
Step 10 → ♻️ Rollout winning variant if we reach statistical significance — and then rinse & repeat.
We recommend apps with healthy runway to work with us
for 3 to 6 months. This ensures your in-app metrics are optimized enough to scale profitably.
We don't always have to work consecutive months.
You can pause during development time & while collecting sufficient experimentation data.
You can
restart anytime after you are ready to iterate and run further in-app experiments.
Early-stage apps [without much runway] can achieve a lot too by working 1 month minimum.
Your payments are managed through secure portal like
Stripe or Wise.
See your checklist below of everything we'll accomplish when we begin our program.
The In-app Funnel Fix OS checklist →
great things about us [no gunpoint involved] 🫡
Don’t take our word for it
We are very happy to keep working with Muhammad on many other challenges of our app.
I would recommend him to any founder who is trying to reach profitability for a subscription app.
He knows every trick and nudge but is also careful to respect the audience too, and build great designs.
He showed incredible professionalism & creativity. I’m already looking forward to working with him on future projects. Go for it with your eyes closed