Paywall & Onboarding CRO Program for Mobile Apps:  Pricing & FAQs

Last updated: July 11, 2026
RevenueCat dashboard of a mobile subscription app showing $301,268 MRR, 142,211 active subscriptions and 100,717 new customers in the last 28 days

Many subscription apps at this scale [see screenshot above] are sitting on 20–40%+ additional revenue off their current paywall & onboarding setup.

At $300K+ MRR, that's an extra $60K–$120K. Every single month.

If your revenucat/superwall dashboard more or less looks something similar to this, you're in the right place. [Price anchoring on a pricing page. I bet you didn't see that coming, did you? 😂]

So, every conversion problem typically breaks down in 3 forces...

  1. Motivation: do I want this badly enough right now?
  2. Friction: what makes this decision harder?
  3. Trust: do I believe this will actually work for me?

Here's the mistake most app teams make → they try to optimize friction away. Tweak the CTA. Simplify the copy. Redesign the paywall for the 4th time. But nothing moves in the end because the broken force was motivation and trust all along.

Your paywall is a decision-making environment  So fixing it with one-off redesign doesn't move the needle as much as you'd expect.

Roastmyapp's paywall & onboarding CRO program helps you build compounding revenue growth systems that diagnose which force is broken, test the fix & compound the learnings from 3-4 paywall experiments & 1-2 onboarding iterations we ship [at minimum] every single month.

With that out of the way, let's dive into our 3 CRO & experimentation program pricing plans...

The TLDR version

  • Plan 1 → Fully-managed CRO & experimentation partnership from USD $15,000–$20,000/month: We bring in our designers, growth PMs & developers. Own every step of your experiments. Take care of entire implementation end-to-end. No additional engineering or design resources needed from your side.
  • Plan 2 → Fractional CRO & experimentation partnership from USD $7,000–$11,000/month: We work with your designers & engineering team as your Fractional CRO lead. We only bring in designers & developers from our side depending on your project scope & team requirements.
  • Plan 3 → Monthly paywall experimentation at USD $1,000: Your low-barrier-to-entry option to test the waters first. Ship 1 paywall experiment per month with design & implementation on your no-code builder [RevenueCat, Superwall or Adapty].

Not sure where you fit? Every engagement starts with a free CRO audit where you walk away knowing your highest-leverage experiments to run next, whichever plan you pick. It's a free, no-string attached, 30-min friendly intro call to also check if we vibe...

Plan 1 : Fully-managed CRO & experimentation partnership [USD $15,000 - $20,000 / month]

Fully-managed paywall and onboarding CRO partnership deliverables by Roastmyapp. Paywall design example.

This is your "Roastmyapp team owns everything end-to-end" plan. We bring in our own vetted senior designers, growth PMs & developer. Execute everything from strategy, copy, design & dev implementation. Operate as a complete standalone extension to your existing team.

No additional engineering or design resources are needed from your side. Your team stays focused on core product work. Nothing gets lost in handoffs.

What's included:

  • Full-funnel growth audit +  complete groundwork on your customers and competitors
  • CRO & experimentation roadmap. Prioritized with RICE scoring, owned & updated together with your team every month
  • 5+ paywall experiments & 3+ onboarding funnel iterations designed, shipped & analyzed per month [at minimum]
  • Hypothesis-impact brief for every single test, with primary metrics + guardrail metrics defined up front
  • Full dev implementation in Swift, React Native, or your no-code stack [RevenueCat, Superwall, Adapty, Purchasely]
  • Weekly priority sync & reporting on your key monetization metrics

Best for: teams that can't [or don't want to] pull engineers & designers off the core product roadmap.

Plan 2 : Fractional CRO & experimentation partnership [USD $7,000 - $11,000/ month]

Fractional CRO and experimentation partnership workflow with client design and engineering team. Mobile app onboarding screen design example.

We build your paywall & onboarding experimentation roadmap. Plug into your team's day-to-day workflow as your CRO & experimentation program lead.

Your designers & engineers mainly handle all implementation. But we may also bring in senior growth designers & developers depending on project scope & team requirements.

What's included:

  • Full-funnel growth audit + complete groundwork on your customers and competitors
  • Monthly CRO & experimentation roadmap along with hypothesis & impact brief for every test
  • 3–4 paywall experiments + 1–2 onboarding funnel iterations designed, shipped & analyzed per month [at minimum]
  • Ready-to-ship copy + dev-ready custom designs for every experiment
  • Weekly priority sync & reporting on your key monetization metrics

Best for: teams that already have available design & engineering capacity in-house, and need direction to go from random testing to systematic growth.

Plan 3 : 1 high-leverage paywall experiment per month [at USD $1,000]

Monthly paywall A/B test experiment designed and implemented on RevenueCat, Superwall or Adapty. Paywall design example.

You get 1 paywall experiment designed, implemented & analyzed every month on the no-code tooling you already run. You get to test the waters first. And see proof that our system works before you scale it.

  • 1 paywall A/B test per month with hypothesis → design → implementation → result analysis
  • Custom design & implementation on your no-code builder [RevenueCat Paywalls, Superwall or Adapty]
  • Hypothesis-impact brief with primary metrics + guardrail metrics defined up front before the test ships
  • Recommended next high-leverage moves after the test completes

Best for: early-stage teams looking for low-barrier-to-entry options

Which plan should you start with?

Here's the honest decision tree:

You have in-house designers & engineering resources available → start with plan-2 fractional partnership. You need direction, not another team.

You can't take anyone off core product work → go with plan-1 fully-managed partnership. That bottleneck is literally the reason this plan exists.

You want to try a low-barrier-to-entry option first → start with 1 paywall experiment at $1K/month. Watch the system produce a result first.

And if you're still not sure, book your free paywall & onboarding CRO audit. We'll go through your first-time ux & monetization setup together. And figure out the right plan for you based on your current situation.

Why is the pricing a range [and not a flat fee]?

It's not a flat fee because the final number depends on 3 things:

  1. Experiment volume: how many tests are we designing and shipping per month?
  2. Platform: iOS only vs. iOS + Android vs. Web funnel
  3. Team composition: whether senior growth designers, product managers & developers join the engagement from our side.

You will get an exact quote from us after your free paywall & onboarding CRO audit.

What stays the same across all 3 plans?

Whichever plan you pick, 4 things never change:

  1. Every experiment gets a documented hypothesis. What we believe, why the research supports it, and what result would prove it.
  2. Every test ships with success & guardrail metrics defined. A win on trial starts must never quietly create a loss on refunds, rebills, or trial-to-paid. We define the trade-offs up front. And we read results on revenue per visitor, not vanity conversion lifts.
  3. Every deliverable in ready-to-ship form. Designs & specs your team [or ours] can build without a single clarifying meeting.
  4. You work primarily with Muhammad Rahat as your direct point-of-contact. No bait-and-switch to junior contractors or account managers.

Traditional app growth consultants & agencies stop at hypotheses, wireframes, or a strategy roadmap.  But we promise removing all your experimentation bottlenecks with full end-to-end execution.

Onboarding screen design example by roastmyapp

What if we already have an internal growth team?

We'd plug into your existing team structure & cadence. Hand your designers & engineers dev-ready specs. Bring our paywall & onboarding expertise. And accelerate your experiment velocity.

Most app teams hire us because they struggle to build everything above internally, on their own.

Can we switch plans later?

Yes. You can start small and move up once the wins compound. Your roadmap, research & learnings carry over. We'd not be starting from scratch later.

Is there a minimum commitment?

Every plan is month-to-month from day one. No long-term lock-ins. The longest a client stuck around with us is probably close to 2 years. You also have the option to pause & restart anytime.

We bring in 1,000 to 15,000+ downloads per day. How do we get started?

If you've made it this far, you already know our program plans & pricing structure with full transparency.

The only question left is which level of involvement fits your team.

You can start with your free CRO audit where we go through your current onboarding & paywall setup together on a 30-min intro call.

By the end, you'll walk away knowing your highest-leverage experiments to run next and exactly which plan [if any] makes sense for your stage.

P.S: Want to see how our paywall & onboarding CRO program works before you book anything?

I broke down our full mobile app CRO framework including11 focus areas, the 2-phase groundwork, the tools & the deliverables in one long-form guide.

Read my paywall & onboarding CRO framework for mobile apps here →

Best,
Muhammad Rahat
Founder @ Roast My App LLC

muhammad rahat's profile picture
💸
Paywall & Onboarding CRO Program
3-4 paywall experiments, 1-2 onboarding funnel iterations per month (at least)
Payments secured by Stripe
Implementation support on revenuecat/superwall/custom-code
10-50%+ ARPU growth potential per sprint
1:
Focus areas  ⤵
Paywall design, pricing, packaging, placements & personalization
Onboarding funnel design & conversion efficiency to paying customers
Post-purchase UX, retention offer & subscription cancellation flow
2:
How it works  ⤵
We find your highest-leverage paywall & onboarding experiments to run next
We plug into your team to design, code & deploy the growth experiments for you
You move from random testing to systematic growth—without pulling your engineers off core product work
3: 
What we need  ⤵
Read-only analytics access [appstore connect, revenuecat/SW, amplitude/posthog]
Context on what's working top-of-the-funnel [keywords, scripts, best-performing ad creatives & angles you know convert]
Existing research materials [interview transcripts, surveys, reviews, feature requests, support tickets]
Existing experimentation backlog + designs & data from previous tests
Ship better-performing onboarding & paywalls like...

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